A working pipeline engine in 90 days.
One fixed-scope engagement. I diagnose where your pipeline comes from, build campaigns and ABM on the two or three channels with the most leverage, then hand you the dashboards and playbooks to run it. Built by the person you talk to, not handed to a junior team.
Honest fit
Who this is for, and who it isn't.
This is for you if
- You're a Series A/B B2B SaaS founder with a product that works and early sales.
- Pipeline is still founder-led and unpredictable, and a board conversation is coming.
- You want one accountable operator who builds, not a team you have to manage.
- You want to own the engine at the end, not rent it forever.
This is not for you if
- You're pre-product or pre-revenue and still searching for the core offer.
- There's no sales motion at all yet for demand to feed into.
- You want a one-off campaign or a quick burst of leads, not an engine.
- You want to outsource strategy entirely and not be in the room for decisions.
The 90 days
Diagnose, build, scale.
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Diagnose
Weeks 1–2
- An ICP and positioning doc: who we sell to, why we win, and the words that land.
- A pipeline math model: the funnel from spend to SQL to closed, with the targets that hit your plan.
- A verdict on every channel you run today, and the two or three with the most leverage, chosen with you.
-
Build
Weeks 3–8
- Live campaigns on the chosen channels, built and launched, not just planned.
- ABM sequences targeting your priority accounts, with account-level personalization.
- Nurture flows and landing pages that turn interest into booked pipeline.
-
Scale
Weeks 9–12
- Optimization: double down on what converts, cut what doesn't.
- Dashboards in your stack (HubSpot, GA4, Mixpanel) you can read at a glance.
- Documented playbooks and a full handover, so your team runs it without me.
The deal, plainly.
What I need from you
- About two hours a week of founder time.
- Access to your CRM, ad accounts, and analytics.
- One internal point of contact to unblock decisions.
What you own at the end
- Everything: campaigns, ABM sequences, and nurture flows.
- Dashboards and the documented playbooks behind them.
- A trained internal process. No lock-in, no dependency.
Fixed scope. Fixed timeline. You own everything I build.
Questions
Answered straight.
Who is this for?
Founders and CEOs of Series A/B B2B SaaS companies with a working product and some sales, but no predictable pipeline yet. It fits best when growth still depends on the founder and a board conversation about pipeline is coming.
What do you need from my team?
About two hours a week of founder time, access to your CRM, ad accounts and analytics, and one internal point of contact. You don't need a marketing team in place; that's often the point. I do the building.
What happens after 90 days?
You own a running engine, documented playbooks, and dashboards your team can operate without me. The sprint is built to hand over, not to create a dependency. If it makes sense to keep working together we can, but it's never the default.
Why fixed scope instead of a retainer?
Retainers reward staying busy. A fixed 90-day scope rewards getting you to a working pipeline and handing it over. You know exactly what you're getting and when it ends.
How do we start?
Book a pipeline diagnosis call. We look at where your pipeline comes from today and where the leverage is. If the sprint is a fit, we scope it on that call.
Start with a diagnosis.
Thirty minutes on your pipeline. If the sprint is a fit, we scope it on the call. If it isn't, you still leave with the diagnosis.
Or email me directly: hello@thegtmblueprint.com